Resources

Rekener 2018 B2B Land & Expand Survey Report Part 1 Expansion Matters with Bonus Expansion Revenue Worksheet

2018 B2B Land & Expand Survey Part 1: Expansion Matters

Learn the 4 types of Expansion revenue and its impact in B2B; from a survey of 300+ senior Finance & Ops leaders. Now includes Expansion Revenue Worksheet.

Rekener Case Study Hacking Through the Multi-Product Jungle How Bamboo Software Mastered its Cross-sell Strategy

Case Study: Bamboo Software

How a BizOps team at a B2B software company used Rekener to overcome the limitations of its Salesforce CRM to boost cross-sell revenue and drive marketing and sales efficiency.

Rekener's 360 Degree Customer View Reveals Hidden Value in Black Duck's Business

Case Study: Black Duck Software

Rekener's 360 Degree Customer View Reveals Hidden Value in Black Duck's Business

CA Veracode Uses Rekener to Power Coordinated ABM Campaigns

Case Study: CA Veracode

CA Veracode Uses Rekener to Power Coordinated ABM Campaigns

EnterpriseDB Gains End-to-End Visibility for their Business With Rekener

Case Study: EnterpriseDB

EnterpriseDB Gains End-to-End Visibility for their Business With Rekener

Leaf Security Wins with Cross-Sell After Acquisition

Case Study: Leaf Security

Leaf Security Wins with Cross-Sell After Acquisition

5 Best Practices for Ramping Sales Reps

5 Best Practices for Ramping Sales Reps

Improving the time it takes to ramp a new sales rep can be one of the most impactful improvements you can make to your business.  Read this whitepaper for 5 easy-to-implement best practices for ramping reps faster and better.

Rock Stars, Gut Instinct, and Zooming In on the Best Accounts.

Winning in the BizOps Era, Part 3

Rock Stars, Gut Instinct, and Zooming In on the Best Accounts.

The Account Lifecycle: Throw Out the Pipeline and Deliver Effectiveness At Scale

Winning in the BizOps Era, Part 2

The Account Lifecycle: Throw Out the Pipeline and Deliver Effectiveness At Scale

Winning in the BizOps Era, Part 1: THE LTV <> BIZOPS CONNECTION: WHY IGNORING BIZOPS  COULD SINK YOUR BUSINESS

Winning in the BizOps Era, Part 1

Rekener CEO Alex Laats discusses the disconnect between the way we buy and the way we sell, and how account lifecycle data has the answer.