ALEX LAATS | Oct 03, 2019
Modern SaaS businesses all aspire for better sales efficiency. In "10 Laws of Cloud Computing," Bessemer Venture Partners describes sales efficiency as "oxygen" for your business. It's an appropriately powerful metaphor. Without it, your business dies. Learn about the different ways to measure sales efficiency and the 2-part formula for using data to improve sales efficiency in your business. We'll review several different approaches and show you how Rekener can help.