Joss Poulton, Manager of Business Operations at OnShape, talks about his organization’s segmentation efforts in the latest in our occasional series of Strategic BizOps Profiles.
As more companies take a data-driven go-to-market approach, the BizOps team is quickly becoming the nerve center of the company. That’s because BizOps teams are increasingly responsible for both analyzing and understanding data to determine how the business can increase revenue while driving operational efficiency.
Winning in the BizOps Era, Part 2: The Account Lifecycle: Throw Out the Pipeline and Deliver Effectiveness at ScaleALEX LAATS | Feb 01, 2017
A group of BizOps professionals got together at Serafina Boston last night for networking, refreshments and a panel discussion about the impact of account-based marketing, account-based sales and account-based everything on the business operations, or BizOps, function. From people to process to systems, we covered quite a bit of ground.
Our panel included:
InsightSquared’s Phoebe Farber, Sales Operations Manager, shares her thoughts on business operations in the second of our occasional series of Strategic BizOps Profiles. You can read our first profile of Hubspot’s David McNeil here.