The Customer Data Platform for B2B
Modern B2B Teams Need a New Operating System
We believe that modern, data-driven teams need to break down silos and use data to collaborate and drive growth. The key is to pull together data from existing systems (including sales, marketing, support, product and finance) and use it to find the answers that drive growth. But massive spreadsheets are not a scalable solution, and armies of SQL analysts with business intelligence platforms are too expensive in time and money. Rekener's founders have been there and tried all the alternatives. We knew there was a better way.