Engineering Great Marketing Outcomes: Insights from Ilya Mirman
STEPHANIE FOX | Jan 12, 2018BizOps and Marketing expert Ilya Mirman shares recommendations for engineering effective marketing ops
BizOps Blog
The Sales Management Blog With A BizOps Spin
2018 B2B Land & Expand Survey Part 1: Expansion Matters
ALEX LAATS | Jan 08, 2018Based on findings from a survey of more than 300 senior B2B Finance and Operations professionals, as well as our expertise in sales and BizOps, we explore the importance of defining expansion not as a monolithic category of revenue, but as 4 distinct types: upsell, cross-sell, price and users, and measure expansion's massive impact on B2B revenue.
Erin Conrad is Elevating Customer Success at ZeroTurnaround
STEPHANIE FOX | Dec 21, 2017In this Strategic BizOps Profile, Erin Conrad shares how her team ensures customers have a great experience with ZT's developer tools.
The LTV Dream Team: Account Management & BizOps
STEPHANIE FOX | Dec 20, 2017The next Boston-area Strategic BizOps Community meetup features a panel discussion with experts in account management and BizOps: Bryan House (Underscore VC, Acquia), Emmanuelle Skala (Toast, DigitalOcean) and Matt McGinty (SHYFT Analytics, Fiksu DSP).
Segmentation Keeps Black Duck Software's Jing Jiang Swimming in Success
STEPHANIE FOX | Dec 08, 2017Black Duck's Jing Jiang talks about the power of segmentation to drive revenue.
Release Notes: Account Control Center 2017.11.30 Release
GREGORY KESHIAN | Nov 30, 2017Rekener's 2017.11.30 release of the Account Control Center offers the ability to filter queries by campaign, a new picklist metric type for large amounts of data, and lead to account matching upgrades, along with a number of other enhancements and fixes.
OpsGenie's Tim Daniels Creates Magic by Partnering with Sales & Marketing
STEPHANIE FOX | Nov 27, 2017Strategic BizOps Meetup panelist Tim Daniels, CFO at OpsGenie, gets magical results when finance, sales and marketing team up.
Profitero's Matt Tuel is a Savvy CFO with a Penchant for Ops
STEPHANIE FOX | Nov 16, 2017Strategic BizOps Meetup panelist Matt Tuel, CFO at Profitero, shares his thoughts on what’s driving the BizOps function and the changing CFO role.
Salsify’s Mary Jefts Sees Collaboration as Key to SaaS Company Growth
STEPHANIE FOX | Nov 09, 2017Mary Jefts of Salsify speaks with Rekener CMO Stephanie Fox about how collaboration is essential to Saas company growth.
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