IdeaPaint Increases Channel Velocity with Rekener
IdeaPaint is an amazing product. It's paint that allows you to use dry-erase markers on your walls. It transforms homes and offices around the world into collaborative, inspired environments.
IdeaPaint as a company uses Rekener to get a big return on their data. They integrate Netsuite and Salesforce data into Rekener to gain unprecedented visibility into channel velocity, high-potential markets, and product margins. Here's one of our favorite people, Marc Hodgson, Director of Global Sales Operations at IdeaPaint, talking about it in his own words.
Read, also, about calculating sales velocity.
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Greg is COO and Co-Founder at Rekener. Greg’s career has been focused on using data to grow recurring revenue businesses. Before joining Rekener, he served as VP of Operations at ZeroTurnaround, where he built its strategy and operations practice, ran its customer success and renewals function, helped to grow and coach its high-velocity sales organization, and optimize its marketing efforts. Prior to that, he ran the BizOps and marketing functions for the AVOKE call center analytics business, a SaaS company within BBN Technologies. He got his start using data to improve sales and marketing efforts while at AppNeta.
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