Identify gaps between each territory’s revenue potential and the resources being invested
You may be investing too little in high-potential territories and wasting resources on low-potential territories — and not even realizing it.
The Rekener Account Control Center enables you to easily see account lifecycle activity rolled up by territory, so you can modify sales and marketing investments accordingly. Apply more sales resources to underserved territories, and reallocate marketing resources to territories with the highest potential.
Transparency for all
Sales reps can feel a bit suspicious when it comes to territory allocation. The Account Control Center makes it easy to transparently share territory rationale with the team. And if territories need to be adjusted later, everyone understands why.